01↗
Tea culture in schools
Helping students understand Chinese tea and practise cultural expression.
For schools, education providers and study groups
Explore the programme →Find a tea culture project for your audience.
Explore tea culture projects with schools, businesses, cultural organisations and international partners, shaped around the audience and purpose.
02↗
Professional tea & hospitality
Turn brewing skills into practical workplace capability.
For training providers, businesses and hospitality teams
Explore the programme →03↗
Tea, cities & public culture
Make local culture an experience people can participate in.
For cultural venues, tourism organisations and event teams
Explore the programme →04↗
International tea gatherings
A shared tea experience that opens a cultural conversation.
For conferences, cultural exchanges and corporate gatherings
Explore the programme →05↗
Tea brands & product stories
Make the product clear and its cultural context understandable.
For tea businesses, regional brands and trade teams
Explore the programme →06↗
Tea origins & study experiences
Make the origin visible and respect the work behind tea.
For growers, cooperatives, regional businesses and study partners
Explore the programme →These are potential collaboration directions. Content, facilitators, timing and fees are agreed separately for each project.
01
Understand
Clarify the audience, purpose, context and timing.
02
Co-design
Choose interpretation, demonstration, tasting or hands-on practice.
03
Confirm
Agree roles, venue, equipment, scope and fees before delivery.
04
Review
Collect feedback and reusable learning for future projects.
LET’S CREATE SOMETHING MEANINGFUL
Discuss a project ↗Create a meaningful connection through tea.
Start with a clear purpose. Shape the audience, content and deliverables together.
Cultural exchange. Practical experience in tea hospitality.
Chen Yuzhen’s Davos photo archive records brewing, interpretation and tasting, informing an approach to institutional learning and international tea gatherings.
Explore the Davos photo archive ↗